NAB LEADERSHIP FOUNDATION

A Letter from Michelle Duke

As we look back on 2022, both NAB and the NAB Leadership Foundation remain committed to ensuring that the broadcast industry reflects the diverse audiences we serve. Among our highlights this past year, we were thrilled to reconnect with our industry colleagues at the Celebration of Service to America Awards and launch the Emerson Coleman Fellowship in partnership with Hearst Television.

We are incredibly grateful to our sponsors and program partners for your support and commitment to help us invest in the future of broadcasting. We are also thankful for the mentors and faculty members who help us throughout the year with our state-of-the-art career development programs. Finally, we want to express our appreciation for our volunteer board of directors, chaired by Bonneville International Corporation President Darrell Brown.

As a nonprofit organization with a mission to develop leaders, advance diversity and highlight the community service initiatives of the broadcast industry, we provide a range of career development programs, events and useful resources for the broadcast industry throughout the year. With this purpose as our driving force, the NAB Leadership Foundation is here to help you and your organization now and always!

Michelle Duke
NAB Leadership Foundation, President
Chief Diversity Officer, NAB

CAREER DEVELOPMENT PROGRAMS

Broadcast Leadership Training

Broadcast Leadership Training (BLT) is a 10-month executive MBA-style program for senior level broadcasters, particularly women or persons of color who aspire to advance as group executives or station owners.

• The curriculum provides the fundamentals of purchasing, owning and running a successful operation of radio and television stations.
  
• Taught by leading subject matter experts, faculty includes FCC commissioners, brokers, lawyers and financiers, as well as broadcasters and program graduates who are owners and/or senior level executives in the industry.

This program is made possible by the generous support of the following sponsors: Beasley Media Group, Bonneville International, Cox Media Group, FOX TV Stations, Futuri, Graham Media Group, Gray Television, Hearst Television, Legend Communications, Morgan Murphy Media, NAB, The Nielsen Foundation, Paramount, The E. W. Scripps Company, TEGNA and Univision. Additional funding is provided by Comscore, Fletcher, Heald & Hildredth PLC, Todd Hartman, Kalil & C., Inc, Provantagex, TVNewsCheck and Wideorbit.

Media Sales Academy

Media Sales Academy (MSA) is a six-month program that prepares college students and recent graduates for internships and entry-level sales positions at broadcast stations.

• The curriculum, built in partnership with the Radio Advertising Bureau and the Television Bureau of Advertising, explores the roles and responsibilities of media sales including winning sales strategies, networking, presenting effective pitches and closing sales from top industry leaders who serve as instructors and faculty.
• The class of 2023 began in November with a two-day opening session. MSA students receive ongoing monthly training and mentorship.
  
• The closing session is a two-day event held at NAB headquarters that includes a sales pitch competition and recruitment fair.
  
• Sponsors include Disney Ad Sales, iHeartMedia, Katz Media Group and TEGNA. All will interview MSA students for potential internships or entry-level media sales positions. Additional support is provided by Nielsen, The Nielsen Foundation, The Andrew M Ockershausen Scholarships and P&G.

Technology Apprenticeship Program

With a rapid audience shift to digital and an increasing need for a more technical workforce, the NAB Leadership Foundation is bridging the gap by offering the Technology Apprenticeship Program (TAP), a hands-on training program designed to teach, inform and recruit a diverse workforce that meets the emerging technology and engineering needs within the broadcasting community.

• This six-month program enables participants to complete broadcast technology training and Amazon Web Services (AWS) cloud-based instruction and meet with top industry talent to explore career opportunities in the field.
  
• The class of 2023 began with an in-person event held at NAB headquarters in October. Virtual sessions will continue each month until graduation at NAB Show in April 2023.
  
• Support for this program is provided by AWS, iHeartMedia, Grabyo, Graham Media Group, Imagine Communications, Microsoft/The Nonprofit Tech Acceleration for Black and African American Communities program, Nielsen, The Andrew M. Ockershausen Scholarships, Sinclair Broadcast Group, TVNewsCheck and Xperi.

The Emerson Coleman Fellowship Program

A new career development opportunity kicks off in spring 2023 with the Emerson Coleman Fellowship Program (ECF), established with the support of Hearst Television to honor the career and legacy of its senior programming executive.

• The program will invite college students and recent graduates from diverse backgrounds to receive training in program and content development at the local station level. Internships at broadcast companies and charter supporting companies will be part of the experience.
  
• Along with foundational support from Hearst Television, charter sponsors include Brooks Pierce, CBS, Comcast/NBCUniversal, CoxReps, Debmar-Mercury, Disney Media & Entertainment Distribution, FOX, Katz Media Group, SmithGeiger Group, Soledad O'Brien Productions, Sony Pictures, Eyewitness Teen Kids News, Warner Bros. Discovery and Weigel Broadcasting Co. Additional support is provided by The CW.

First Time Manager Series

The First Time Managers Series is a five-part online series that continues to give new and aspiring managers the tools, resources and skills necessary to lead with confidence.

• The online certificate program helps managers discover and refine their leadership style to transition from an individual contributor to a team leader.
  
  
• This program is an ongoing resource and available as an individual course, complete series or corporate bundling.

Fundraising and Networking Events

The Future Leaders Fund

In November 2022, the NAB Leadership Foundation launched its first-ever general audience giving campaign.

• The Future Leaders Fund will help to strengthen and expand the Foundation's program initiatives and fellowships.
  
• Launched with a video featuring Foundation board member and Emmy-winning host Tamron Hall, the campaign invited the broadcast industry to "give back to the industry that has given you so much" by making a contribution to the Foundation.

Focus on Leadership Speaker Series

Focus on Leadership is a speaker series for broadcast managers and executives who are interested in career development.

• Held throughout the year in person and virtually, expert speakers and thought leaders cover topics that include leadership, management and organizational development topics that are intended to inform, inspire and enlighten participants.
  
  
• The Foundation hosted Focus on Leadership events at the State Leadership Conference in February and NAB Show in Las Vegas in April. Support for the Focus on Leadership Speaker series is provided by Nielsen.

Resources

#LeadershipLabs Video Series

#LeadershipLabs is a video series highlighting tips, insights and reminders to lead and manage teams through a crisis and beyond.

• Featuring a variety of NAB Leadership Foundation program faculty and thought leaders, these short clips cover meaningful topics and provide resources to use as a leadership refresher or to spark conversation.
  
• Support for the #LeadershipLabs video series is provided by Nielsen.

Broadcast Career Link

Connect what you know with who you know. The NAB Leadership Foundation's Broadcast Career Link gives you access to hundreds of job listings within the broadcasting industry.

• Whether you've been in the industry for years or just getting started, this career center has the tools and resources you need to stay ahead of the competition and land your dream job.
  
• All broadcast groups are encouraged to consider supporting Broadcast Career Link with an automated agreement to feature your posted job openings on the site daily.