WASHINGTON, D.C. -- In response to Sen. Ben Ray LujŠnís (D-NM) introduction of the Secure and Fair Enforcement (SAFE) Advertising Act, which would clarify that local radio and television broadcasters may air cannabis advertisements in states where it is legal without the threat of administrative action from the FCC, the following statement can be attributed to NAB President and CEO Curtis LeGeyt:
"Due to outdated government regulations, only local radio and television broadcasters face legal exposure for advertising cannabis products permitted under state law. The SAFE Advertising Act would finally level the playing field and create necessary regulatory certainty for broadcasters. We thank Sen. LujŠn for his leadership on this issue and we will continue working with policymakers to ensure there is a permanent resolution to this competitive disparity.Ē
The National Association of Broadcasters is the premier advocacy association for America's broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.