WASHINGTON, DC -- The National Association of Broadcasters (NAB), in conjunction with The National Academy of Television Arts & Sciences (NATAS), will host a member event on the state of the mobile TV marketplace on November 13 at the NAB headquarters in Washington, D.C. The event will highlight developments in mobile TV and the opportunities it presents for broadcasters to provide programming on-the-go for viewers.
Rick Kaplan, executive vice president of Strategic Planning for NAB, will lead a panel discussion among industry experts including Salil Dalvi, co-general manager for the Mobile Content Venture Dyle TV; Sam Matheny, vice president of Capitol Broadcasting Co. and a member of Mobile 500; and Rick Ducey, managing director of BIA/Kelsey, who will present new research on mobile video trends.
Presenters will provide an overview of how mobile TV is being rolled out in the U.S., technical capabilities of the mobile TV signal, the mobile emergency alert system (M-EAS), content updates and business solutions. Attendees will see demonstrations of commercial mobile TV receivers available for consumers to buy this holiday season.
"Delivering video to mobile devices is an essential evolution for television broadcasters," said NAB President and CEO Gordon Smith. "Through events like this, our goal is to inform broadcasters about how their stations can utilize mobile TV technology to realize the opportunities and advantages of providing live and local television to viewers on-the-go."
For more information and to RSVP, click here. Those who are unable to attend can register for the free webcast here. Members of the media should register as an "invited guest." The event kicks off with a networking reception at 5:30 p.m., followed by the program at 6:30 p.m.
About NAB
The National Association of Broadcasters is the premier advocacy association for America's broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.
About NATAS
The National Academy of Television Arts & Sciences (NATAS) is a professional service organization dedicated to the advancement of the arts and sciences of television and the promotion of creative leadership for artistic, educational and technical achievements within the television and related media industry. It recognizes excellence in television and media with the coveted Emmy Award for News & Documentary, Sports, Daytime Entertainment, Daytime Creative Arts & Entertainment, Public & Community Service, and Technology & Engineering. NATAS membership consists of more than 13,000 broadcast and media professionals represented in 19 regional chapters across the country. Beyond awards, NATAS has extensive educational programs including Regional Student Television and its Student Award for Excellence for outstanding journalistic work by high school students, as well as scholarships, and major activities for both industry professionals and the viewing public. For more information, please visit the website at About NATAS
The National Academy of Television Arts & Sciences (NATAS) is a professional service organization dedicated to the advancement of the arts and sciences of television and the promotion of creative leadership for artistic, educational and technical achievements within the television and related media industry. It recognizes excellence in television and media with the coveted Emmy Award for News & Documentary, Sports, Daytime Entertainment, Daytime Creative Arts & Entertainment, Public & Community Service, and Technology & Engineering. NATAS membership consists of more than 13,000 broadcast and media professionals represented in 19 regional chapters across the country. Beyond awards, NATAS has extensive educational programs including Regional Student Television and its Student Award for Excellence for outstanding journalistic work by high school students, as well as scholarships, and major activities for both industry professionals and the viewing public. For more information, please visit the website at www.emmyonline.tv.