WASHINGTON, DC -- The National Association of Broadcasters has added a tool on its Web site giving stations the ability to share success stories from their local market. Dubbed "What's working for you?," the online resource provides radio and television stations with a place to post press releases or links to news stories that highlight the successes of an individual station, group, network or market.
NAB is encouraging stations to use the newly launched resource, and to share successful revenue generating strategies or charitable fundraising initiatives with other broadcasters. Stations that submit material through the online tool by September 30 will be entered into a drawing. The winning entry will be awarded two nights hotel and complimentary registration for two to the 2010 NAB Show in Las Vegas.
The National Association of Broadcasters is the premier advocacy association for America's broadcasters. As the voice of more than 8,300 radio and television stations, NAB advances their interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.