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FOR IMMEDIATE RELEASE
March 25, 2008

NAB Show Debuts New Content Storage Conference

WASHINGTON, D.C. - The NAB Show continues its focus on the content community with the new Creative Storage Conference. Held Tuesday, April 15 during the NAB Show in Las Vegas, the conference will feature Chris Hinton, Senior Director of Technology at CNN as a keynote speaker. Creative Storage will address digital storage and storage applications for the capture, editing, creation and distribution of entertainment and user generated content.

"Digital storage technology is critical in managing all aspects of content creation and distribution. Higher resolution in theatres, home entertainment and mobile devices is driving enormous growth in demand for digital storage and capacity requirements," said Tom Coughlin, conference organizer and publisher of the annual Digital Storage in Entertainment Creation and Distribution Report.

The Creative Storage Conference will comprise five informative sessions:

Storage in Content Capture and Creation will explore the changing role of storage for content capture for professional applications including cameras and field editing equipment. The session will also include discussions of digital storage in animation and special effects.

Storage for Professional Content Editing and Post-Production will looks at direct attached, networked storage as well as grid and other advanced storage architectures to support non-linear editing and post production.

Content Delivery and Archiving Digital Storage will focus on the evolving requirements of traditional and non-traditional content delivery markets to include video on demand and cable, satellite and network distribution. The session will also address opportunities in video and content downloading as well as social networking and digital storage for content archiving.

New Roles and Models for Physical Distribution will examine requirements and opportunities for new physical media distribution models and how they tie into working business models. Topics will include flash, hard disk drives and higher capacity optical discs in addition to new kiosk models for getting content for static home and mobile devices.

Entertainment and Media Users Session will feature notable end users of digital storage from the entertainment and media industry discussing their uses and issues with digital storage. Speakers will include: Michael Koetter, CNN; Lance Ware, Thomson; Kurt Grubaugh, Microsoft Studios and Sam Nicholson, Stargate Films.

About the 2008 NAB Show
The NAB Show will take place April 11 - 17, 2008 in Las Vegas (exhibits open April 14). It is the world's largest electronic media show covering filmed entertainment and the development, management and delivery of content across all mediums. Complete details are available at www.nabshow.com.

About NAB
The National Association of Broadcasters is a trade association that advocates on behalf of more than 8,300 free, local radio and television stations and also broadcast networks before Congress, the Federal Communications Commission and the Courts. Information about NAB can be found at www.nab.org.

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