NAB
"Embedded Exporter" Project, Products Unveiled at the
2008 NAB Show
Announcement of the reults of a major NAB technology development
initiative was made on Sunday, April 13 at the 2008 NAB Show in
Las Vegas, NV (see www.nabshow.com
for additional information). NAB, in an unprecedented partnership
with iBiquity Digital Corporation and four broadcast equipment
manufacturers, funded the accelerated development of products
based on next-generation HD Radio "Exporter" technology.
These
products (see photos below, taken on the 2008 NAB Show exhibit
floor), which significantly reduce a radio station's cost to upgrade
to HD Radio, were introduced and made available for purchase during
the NAB Show. Attending the press conference to announce this
were (in photo, from left) David Rehr, President and CEO of NAB;
Robert Struble, President and CEO of iBiquity Digital Corporation;
Ted Lantz, manager of HD Radio products for Broadcast Electronics
(BE); Dan Dickey, vice president of engineering for Continental
Electronics; Tim Anderson, product manager of digital radio for
Harris Corporation; and Scott Martin, head of data systems for
Nautel. Also speaking at the press conference were NAB HD Radio
Technology Advancement Task Force Chair Caroline Beasley, executive
vice president and CFO for Beasley Broadcast Group, and NAB Radio
Board Vice Chair Steve Newberry, president and CEO of Commonwealth
Broadcasting Corporation.
The
project began in 2006 and was overseen by the NAB HD Radio Technology
Advancement Task Force. This new technology, called the "Embedded
Exporter," reduces the size and cost of HD Radio transmission
facilities by eliminating the PC-based design of first-generation
Exporter technology and replacing it with a firmware-based "embedded"
implementation. In addition to the lower cost, the Embedded Exporter
hardware is significantly more reliable and stable than its predecessors,
and it now becomes possible for manufacturers to incorporate Exporter
functionality in other products such as exciters.
Because
of NAB's contribution to this effort, NAB members receive an additional
discount on these already cost-reduced products.
Also
at the 2008 NAB Show, The Digital Radio Broadcasting (DRB) Subcommittee
of the National Radio Systems Committee (NRSC) adopted an updated
version of its in-band/on-channel (IBOC) digital radio broadcasting
standard. NRSC-5-B, In-band/on-channel Digital Radio Broadcasting
Standard was adopted by the Subcommittee at its April 12, 2008
meeting, co-chaired by Andy Laird, vice president and chief technology
officer, Journal Broadcast Group; and Mike Bergman, vice president,
New Digital Technology, Kenwood USA.
This
latest version includes some editorial updates as well as a revised
FM IBOC RF mask which was submitted to the NRSC by iBiquity Digital
Corporation, developers of the HD Radio technology upon which
NRSC-5-B is based. The document will be available to the public
through the NRSC's Web site (www.nrscstandards.org)
following a final, procedural review which will take approximately
four weeks.
iBiquity
put together an impressive display of HD Radio receiver technology
in their exhibit booth at the show (see photo). Over 60 different
receivers were on display including the portable and bookshelf
receivers
shown in the photo inset. In addition to participating in the
unveiling of the Embedded Exporter, iBiquity brought broadcasters
at the show up-to-date on other aspects of the transition including:
- Automobile
industry - currently HD Radio receivers are a factory-installed
option on all new BMWs and MINIs; HD Radio receivers are currently
a dealer-installed option on all Fords, Lincolns and Mercurys;
and, in 2009, the technology will be factory-installed on
those vehicles. Volvo has also announced that HD Radio technology
will be a factory-installed standard across its product line.
Hyundai, Jaguar and Mercedes have also announced that HD Radio
receivers will be available in select vehicles.
- Retail
outlets - HD Radio receivers are available at thousands
of stores across the country, including national retailers
Apple, Best Buy, BJs, Circuit City, RadioShack, Target and
Wal-Mart. Regional and local chains include 6th Avenue, ABC
Warehouse, Abt Electronics, Bjorn's, Car Toys, Entertainment
Solutions, Flanner's World Wide Stereo, Huppins, Ken Crane,
Listen Up, Myer-Emco, Ovation, Stereo Advantage, Ultimate;
and online at Amazon.com
and Crutchfield.com.
The
April 21, 2008 Radio TechCheck is also available
in an Adobe Acrobat file.
Please click
here to read the Adobe Acrobat version of Radio TechCheck.
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