1. We're Heading to Vegas!

NAB Show kicks off this weekend in Las Vegas! There's so much to see and do, so be sure to plan your itinerary to maximize your experience.

• Elevate your experience with programming tailored to you in the new Broadcast District in West Hall.
• Check out all the opportunities available at NAB Show, including additional conference programs, workshops and more.
• Use the TV and Radio Broadcasters' Guide and My Show Planner to start planning your itinerary and locate sessions onsite.
• 📱 Download the NAB Show Mobile App to navigate the Show floor.
• Not registered yet? There's still time!

Just Announced! Federal Communications Commission (FCC) Chairwoman Jessica Rosenworcel will give remarks at NAB Show on April 17. She will speak on NAB Show's main stage following a fireside chat between NAB President and CEO Curtis LeGeyt and Univision's Gabriela Teissier at 9 a.m. PT.

2. Show Automakers You #DependOnAM

NAB has launched a new campaign highlighting the importance of AM radio in the car for news, community engagement, entertainment and vital public safety information.

• Some automakers have stripped AM radio out of certain vehicle models. This campaign urges listeners to ask Congress to keep AM radio in cars, amplifying the voices of the 82 million Americans that listen to AM radio each month.
• Visit the AM Radio Toolkit for scripts, social media tiles, a grassroots call to action and more.

Stay tuned: new tools will be released next week!

3. Service to America Awards Winners Announced

🏆 The NAB Leadership Foundation has announced the recipients for the 2023 Celebration of Service to America Awards. Congratulations to this year's winners!

• These awards recognize local broadcasters' outstanding service to their communities. The winners will be honored at the awards ceremony on June 6, 2023, at The Anthem in Washington, D.C.

4. Assembling a Multiplatform Local News Ecosystem

🎙️ On this week's episode of the NAB Podcast, Mike Bair, executive vice president, Spectrum Networks, takes you behind-the scenes and details the multiplatform approach to delivering in-depth local news that Spectrum Networks delivers in markets across the country.

5. ICYMI: Download and Air New We Are Broadcasters Spots

Join stations across the country in reminding lawmakers of broadcasting's enduring value with our new We Are Broadcasters television and radio spots.

• 📺 📻 Download our new spots today and air them as often as possible, particularly during times when your members of Congress are in their district offices.
• Many stations like to customize We Are Broadcasters spots with their own talent and footage. This is encouraged, as it makes the spots more relevant to your community. NAB requests that stations customizing the spots retain the audio.

6. New PSAs Available from NIH

Refresh your station's public service announcement creative at NAB's Spot Center, a destination for local radio and television broadcasters seeking public educational materials from credible organizations.

• The "All of Us" campaign from the National Institutes of Health includes TV and radio spots in English and Spanish, as well as complementary social media and promotional resources.
• "All of Us" is creating the largest and most diverse research database of its kind. By looking for patterns in all of the health information provided by a million or more people, including those who have historically been underrepresented in biomedical research, researchers will learn more about what affects people's health.
• This research could drive insights into personalized medicine that might lead to future medical breakthroughs.