Many local radio and television stations across the country have implemented their own strategies to ensure their legislators understand the unparalleled community service they provide to their audiences. Below, you will find case studies from several stations that demonstrate how they have successfully shared their stories with their members of Congress. We encourage you to read these case studies to explore different ways you can also increase your legislators’ understanding of your immense value to your community.
By developing a plan to actively engage legislators in their community service efforts, WCSH and WLBZ ensure their members of Congress are always in the know regarding their activities. These stations also find opportunities for their legislators to engage in their efforts.
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Inviting legislators to partner with your station on fundraising efforts and community events with their constituents is a great way to make sure they understand the important role local broadcasters play in their communities.
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These stations understand the power of social media to engage with their legislators and to tout their public service and local activities.
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Writing a letter or sending an email to your members of Congress highlighting the many ways your stations are helping you communities, such as during a winter storm or fundraising event, is an easy way to update policymakers on your important activities.
Examples:
Sinclair Broadcast Group's WOAI/KABB/KMYS stations in San Antonio compile a monthly community newsletter highlighting their local contributions and send electronic copies to their local and national elected officials.
WLEN-FM highlights the station's public service projects and other important ways the station is serving its community through a report they share with their elected officials at every level of government.
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KLTV and KTRE in Texas publish a newsletter highlighting the stations' public service efforts.
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These stations use different communications tools at their disposal, such as news stories, press releases and social media, to promote their community events and fundraising efforts.
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Download and print out a checklist to help you stay in touch with your legislators.
Use our calendar to learn when Congress is in session and when your legislators are back home.
The personal relationships you have with members of Congress are hugely important. Learn some strategies for creating and nurturing relationships with your legislators.