Published October 4, 2023

How to Attract and Retain Broadcasting Talent and Create Winning AM Radio Programming

Join NAB's Ron Lippock as he takes a deep dive with NAB Show New York panelists on the key strategies and issues they'll address in their panels. In this episode, he talks with Mary Ellen Marsilliat-Falkner, EVP and Chief People Officer at Cox Media Group and panelist for the Unlocking Your Next Generation Recruiting Potential session, and Kevin Perry, Founder and CEO of Perry Publishing and Broadcasting and moderator for the Winning Radio Strategies: In the Car and "On the Air" panel.

Mary Ellen, Kevin and Ron will give listeners a sneak preview of their NAB Show New York sessions with some interesting takeaways on how to bolster AM radio engagement and audience numbers, attract and retain broadcasting talent, and how stations can stay ahead of change in such a dynamic industry.

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