Published May 10, 2023

Driving Digital Sales in Local Television

Recorded backstage at NAB Show! Paul Fritz, director, Digital Channel Development, Phase 3 Digital, and Shane Pittser, director, Digital Sales, Phase 3 Digital, detail how they help parent company Morgan Murphy Media's sales teams effectively craft, pitch and close digital business. Hear how they tailor and showcase offerings, keep explanations simple, educate clients and empower sellers.


Listen to "Driving Digital Sales in Local Television" on Spreaker.
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