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Stretch and Bobbito Illustration

Stretch and Bobbito

THE REVOLUTIONARY PAIR, AT COLUMBIA UNIVERSITY’S WKCR-FM


Their self-titled show was a 1990s hip-hop radio phenomenon, launching the careers of superstar artists such as Jay Z, Nas, Wu-Tang Clan, The Notorious B.I.G. and Eminem. Their show, which ran from 1990 to 1998, was named as the "Best Hip Hop Radio Show of All Time" by The Source magazine and was the subject of the documentary “Stretch and Bobbito: Radio That Changed Lives” that was released in 2015. Their influence stretches beyond music, impacting multiple aspects of urban culture, from sneakers and sports to art.

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2023 RADIO INDUCTEE




In addition to his notoriety as a DJ, Bobbito García is a former professional basketball player and critically acclaimed author, known for his unique “sneaker journalism.” He wrote a book titled, “Where’d You Get Those? NYC’s Sneaker Culture: 1960-1987” and then went on to host a first-of-its-kind series on ESPN, “It’s the Shoes.” After being part of the groundbreaking Nike “Freestyle” commercial, the brand released seven co-designed Air Force 1 sneakers with García. He is also the voice of EA Sports’ NBA Street video game.




Adrian “Stretch Armstrong” Bartos started in the 1980s as a DJ in downtown New York City venues. He is now a recognized DJ and plays events worldwide, performing an eclectic mix of classic hip-hop, reggae and club music. Bartos also wrote a book on party promo art and dance culture titled, “No Sleep: NYC Nightlife Flyers 1988-1999.”



Stretch and Bobbito photo sitting on a bench

Bobbito García and Adrian “Stretch Armstrong” Bartos



“Adrian Bartos and Bobbito García changed the trajectory of the hip hop genre and had a profound impact on radio audiences.”


“Their innovative work at WKCR-FM, elevating the profile of unsigned musicians and introducing them to new fans, launched the careers of countless award-winning artists. We are honored to induct them into the NAB Broadcasting Hall of Fame.”


NAB PRESIDENT AND CEO CURTIS LEGEYT